Music Video Analysis- Kendrick Lamar Swimming pools

Swimming Pools is a song by Hip Hop artist Kendrick Lamar and is the second single from his debut album 'good kid, m.A.A.d City'. The video was directed by Jerome D.

We have taken some inspiration from this video, we like the idea of the glass bottles smashing on the floor and also the girl in the plain white room and we will be looking to incorporate this into our own video. The use of slow motion is also a big factor in this video and this is quite unusual in a hip hop video as they are usually very fast paced.

There are only 3 colours used in this video which is red, black and white, I think these colours show a very dark video and this is something that we could use in our own video. There are a lot of quick edits in this video and also a mixture if close ups and long shots.